2025 Homepage



Where is the conference?
Sheraton San Diego Resort
Learn new strategies, tools, and frameworks to grow your running event business while enjoying this central location in the heart of the harbor!

Who should attend?
Event Industry Business Leaders
Last year, attendees included CEOs, Directors, Consultants, CFOs, COOs, and other industry leaders. Join us for 2025 as we refine and share the best business strategies for success!

How do I register?
Apply for a pass
Spots are limited, so be sure to act fast! Apply for a pass to secure your spot with us in San Diego as we hone in on the business of running events.

Don’t miss your chance to secure a spot in San Diego!
Apply for a pass

“The intimate nature and the quality of the presentations made it well worth the time/travel. We went deep on sales & communication psychology, community building, consumer research, and influences from the greater sporting world. 10/10 would recommend a future version.”
– J.T. Service, CEO Soul Focus Sports



Come Early or Extend your Stay to Explore the City
Make the most of your conference experience by discovering all that San Diego offers! From world-class restaurants and vibrant nightlife to historic landmarks and cultural attractions, there’s something for everyone to enjoy. Stroll through nearby Balboa Park, visit renowned museums, or explore Old Town and the beaches. Whether you’re looking to relax or dive into the city’s energy, you’ll find plenty of ways to make your visit unforgettable.

Secure your spot now before prices go up. With limited spaces available at each price tier, this is your chance to lock in savings—don’t let it slip away!
CURRENT PRICE
$424.99
Next price: $444.99
If you would like to request additional passes for your team, a VISA letter, or would like assistance, please reach out to christine.bowen@raceroster.com.
If you are requesting a VISA letter please send along your passport and physical mailing address!