2025 Schedule


Sunday, July 13
Registration Opens
11:00 AM
General Session Begins
3:30 PM
Key Insights and Developments from Race Roster
3:45 PM
Speaker: Alex Vander Hoeven, CEO, ASICS Apps
Description: Hear about the latest developments and innovations at Race Roster and in the industry.
The Future State of Running: A Futurist’s Vision with Bill Quinn, TCS Futurist
4:15 PM
Speaker: Bill Quinn, Tata Consultancy Services Futurist
Description: Join us for a captivating journey into what lies ahead for the running industry, led by Bill Quinn, Tata Consultancy Services Futurist. In this insightful presentation, Bill will leverage his unique perspective to explore the evolving landscape of running, dissecting emerging trends, technological advancements, and shifting participant behaviors.
Dinner at Lanai Lawn sponsored by Protecht
6:00 PM
Entertainment: Jordan McDonald
Monday, July 14
Breakfast – Garden Terrace
7:30 AM
Neuroselling – The Science Behind World Class Communicators Part 2
9:00 AM
Speaker: Dr. Dan Docherty
Description: Like any demanding journey, leadership relies on mindset, preparation, and internal dialogue. Dr. Dan Docherty bridges NeuroSelling® and NeuroCoaching® to reveal how communication drives a balanced compassion and compliance culture. This session explores a practical coaching framework for sustained performance and durable accountability: clarifying Shared Vision (2Vs), aligning Mission (3Ss), and engaging in Situational Coaching Conversations (6Ps). Grounded in research and real-world application, this session will empower leaders to build psychological and cultural infrastructure that fosters long-term growth and human connection.
Elevating the Experience and Driving Revenue: A Cross-Sport Perspective
9:50 AM
Panelists:
Sara Grauf – SVP Experience Development, SF Giants
Marty Gorsich – Chief Executive Officer at Farmers Insurance Open (Century Club of San Diego)
Tim Young – President, Southport Marketing
Description: This dynamic panel brings together leaders from diverse sports organizations to explore innovative strategies for enhancing the fan experience and maximizing revenue. Moving beyond traditional approaches, our panelists will delve into how insights and best practices can be shared and adapted across different sporting landscapes – from major leagues to niche events.Attendees will gain actionable takeaways on how to cultivate loyalty, diversify income, and foster sustainable growth in an evolving sports economy.
Boost Your Bottom Line: Brand Marketplace and Run House Merchandising Opportunity
11:15 AM
Speaker: David Basacco, COO, ASICS Apps
Description: Get an exclusive update on the ASICS Apps Brand Marketplace & learn about new revenue potential with The Run House merchandise program.
Elevate Your Participant Experience with AI: A RunConcierge Update
Speaker: Cade Netscher, Founder & CEO of Neurun
Exploring Ancillary Revenue: Beyond Core Offerings
11:45 AM
Executive Roundtable
Description: Join an exclusive Executive Roundtable where industry leaders and peers will engage in a frank and forward-thinking dialogue on various topics shaping today’s endurance business landscape.
Lunch – Garden Terrace
12:10 PM
The High-Performing Team Advantage: Unlock Collaboration, Innovation, and Results
1:15 PM
Speaker: Egon Hoppe, bij Deloitte Consulting, Human Capital Lead
Imagine a team where every member feels valued, contributes confidently, and embraces challenges as opportunities for growth. This session explores the critical ingredients for building such a high-performing unit, including the vital roles of recognition, psychological safety, constructive conflict, distributed leadership, optimal team structure, interdependence, and shared ownership. Through engaging discussions and a practical workshop, you’ll gain actionable strategies to transform your team’s dynamics and achieve peak performance.
Beyond the Boom: Sustaining Growth and Impact. Insights from 3 World Marathon Majors
3:30 PM
Description: An insightful panel discussion featuring leaders from the Bank of America Boston Marathon, Bank of America Chicago Marathon, and TCS New York City Marathon.
Panelists:
- Ted Metellus, Chief Event Production Officer and Race Director, New York Road Runners
- Jack Fleming, President and Chief Executive Officer, Boston Athletic Association
- Mike Nishi, Chief Operating Officer at Chicago Event Management & General Manager of Bank of America Chicago Marathon
Moderator: Christine Bowen, ASICS Apps, Director of Strategic Events
Future proofing your team
4:15 PM
Executive Roundtable
Description: Join an exclusive Executive Roundtable where industry leaders and peers will engage in a frank and forward-thinking dialogue on various topics shaping today’s endurance business landscape.
Aero Club
3365 India St, San Diego, CA 92103
Wind down (or amp up!) your Monday evening with us! We’re heading to the Aero Club Bar at 8:00 PM for a night of games, great music, and guaranteed good vibes. Don’t miss out!
Please note: This event is for ages 21+ only, and a valid government-issued ID is required for entry. No exceptions.Tuesday, July 15
Breakfast – Garden Terrace
7:45 AM
Content Creation & Influencers: A Masterclass
8:45 AM
Panelists: Laura Green (@lauramcgreen), Tommie Runz (@tommie_runz), Erin Azar (@immrsspacecadet)
Description: In today’s digital-first landscape, content creators and influencers are at the forefront of shaping trends, building communities, and driving engagement. This panel brings together a diverse group of industry-leading creators to share their invaluable insights and proven strategies. Running events can significantly benefit from collaborating with content creators to amplify reach, enhance storytelling, and attract new participants.
“Never Underestimate the Risks” presented by World Athletics
9:40 AM
Description: A fast-paced session for race organizers focused on identifying and preparing for serious medical incidents. Learn what can go wrong, how to plan for it, and what it takes to respond when seconds matter.
Speaker: Kevin Jones, Board Member of the World Academy for Endurance Medicine, CEO and Managing Partner ODYSSEY MEDICAL
“SportOnSocial: Global Running Culture” presented by World Athletics
10:30 AM
Description: A presentation of SportOnSocial: Global Running Culture—a new report that harnesses digital signals to reveal how people think, choose, and move in real time, across cultures, uncovering what is shaping running culture worldwide. Drawing on global search and social data, with deep dives into 10 key markets, Jonny will explore what’s driving the global running boom—from Gen Z’s TikTok run crews to Brazil’s high-tech everyday athletes.
Speaker: Jonny Murch, CEO, Redtorch
Two Days, Big Ideas: A Town Hall Discussion
11:00 AM
Description: Join us for an engaging Town Hall Recap as we reflect on the key discussions, insights, and opportunities from the conference. This is your chance to revisit major themes, share your perspectives, and collectively explore how we can translate our learnings into continued industry growth.
Closing Remarks
11:30 AM
Lunch – Garden Terrace
12:00 PM