J.T. Service, an accomplished entrepreneur and visionary in the sports industry, currently leads as CEO of Soul Focus Sports and serves as the Managing Partner of Run Local Ventures. With a keen eye for innovation and a deep understanding of the sports marketing landscape, J.T. has spearheaded numerous successful partnerships and campaigns, collaborating with leading brands including Hoka, Under Armour, ASICS, GoPro, and Red Bull. 

Under J.T.’s leadership, Soul Focus Sports has recently expanded its portfolio to include collaborations with prominent professional sports franchises such as Bay FC and the San Francisco Giants, significantly enhancing their fan experiences and implementing groundbreaking grassroots marketing strategies. 

In addition to his achievements with Soul Focus Sports, J.T. has also been instrumental in driving growth and securing strategic investments for Run Local Ventures. The recent investment from Stephen and Ayesha Curry’s Eat. Learn. Play. Foundation and the San Francisco Giants mark a significant milestone to level up the running industry.